Features

The complexity of multi-brand product ranges, localizations and omni channel can make product content management challenging.

ⓜ provides the tools that allow marketers and product managers to manage marketing product content and structure the processes of aggregating, creating, localizing and publishing content.


AGGREGATE & ENRICH

The marketing content hub can store any type of marketing content: data and files, including large graphical files, packaging artwork, video and 3D. It can also aggregate new with existing content from other platforms such as ERP or PLM systems.

CATALOG MANAGEMENT & LOCALIZATION

Manage multi-lingual content, localized catalogues and complex product structures. Organize the processes of gathering, editing, reviewing and localizing product content from definition to go to market.

DOWNLOAD

Add products to your selection and download predefined or custom sets of images or data in the formats you need. Distribute sets of product images and data with a couple of clicks to external partners.

PUBLISH & DISTRIBUTE

Publish the right content to the right channels. Distribute to downstream processes and provide retail partners with the content and format they need. Provide updates for new products and when content has been changed.

ENTERPRISE LEVEL

Real world product content management is complex. ⓜ has a proven track record of delivering for leading brands. We support the full scope and scale of enterprise product content management.

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Get in touch now for a comprehensive overview of the vision, concepts and functionality in ⓜ and to learn how your organization can benefit from a Marketing Content Hub.

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