ⓜ Marketing Content Hub supports your entire marketing content lifecycle

ⓜ supports your marketing community throughout the production and distribution of all of your marketing content.

We designed ⓜ with a holistic view on marketing content management in mind. It provides tools to facilitate the entire marketing content life cycle by aggregating existing content, supporting the creation of new content, making content available for search & download, and supporting the publication to different channels.

We wrote a book!

We’ve been evangelizing the concept of establishing a Marketing Content Hub as a strategy to address content marketing and omni channel challenges. Because ideas are good, but bringing things to life is better, we’ve now written a book about the underlying business case.

'The case for a marketing content hub’ outlines the context and challenges that led us to come up with this approach. It walks you through the different aspects and relates back to how this can be relevant for your organization – and ultimately bring value.

Interested? Here's the online version. If you like paper, or know a friend or colleague who may be interested to receive the book, you can send them one here.

Learn how we can help you build a better marketing process


BRINGS CONTENT TOGETHER

ⓜ can store any type of marketing content. It can also aggregate content from other platforms such as ERP or Campaign management, PIM or DAM silos.

360° INTERACTION ON ALL OF YOUR MARKETING CONTENT

Manage files, copy, data and metadata from different platforms in one consolidated, user friendly interface, specifically aimed at the marketing community.

SET UP A DIALOGUE WITH YOUR MARKETING COMMUNITY

Build a marketing portal that adds editorial content and context. Engage your marketers, product managers, sales and agencies.

FACILITATE OMNI CHANNEL PUBLISHING

Provide a true omni channel experience for your customers. Manage your master content, define your channel filtering, localize and facilitate distribution and transformation — all in one platform.

AUTOMATE DOCUMENT LAYOUT

Leverage consolidated content in automated document layout for both print and digital media. Generate collateral such as specification sheets or catalogs and other documents on the fly.

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Want to learn more?

Get in touch now for a comprehensive overview of the vision, concepts and functionality in ⓜ and to learn how your organization can benefit from a Marketing Content Hub.

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